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Thursday, March 26, 2020
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Tag: whisky

Whisky brand backs British & Irish Lions

Campaign sees Whyte & Mackay team up with rugby tour BLENDED whisky brand Whyte and Mackay is appealing to rugby fans with its latest on...

Developing traditions

WHISKY has been very important to the Scottish drinks scene and to Scottish retailing for many generations. But despite the fact that Scotch whisky...

Small is bountiful

CRAFT manufacturing is becoming important in many parts of the drinks business including whisky. At Isle of Arran Distillery managing director Euan Mitchell said...
Whyte & Mackay

New look Scotch in triple jump

ONCE, twice, three times a whisky – the words “triple matured” have been added to the label of Whyte & Mackay. Whyte & Mackay used...
Benromach

Nostalgic 15 year old malt

THE newest release from Benromach has a taste of nostalgia according to the distiller. The 15 Years Old expression is now available and chief operating...

Scotland’s most valuable off-trade whisky brands

Flying higher IF we know one thing about 2014 it is that it was a big year for Scotland – politically, sports-wise and more. So arguably...
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Drinks giant says premiums deliver

CONVENIENCE retailers who fail to get into festive premium spirits are missing a major sales opportunity, according to drinks firm Pernod Ricard UK. Shoppers hunting...
Ian Curle, chief executive, Edrington.

Ginger Grouse rolls out as Edrington adds 3%

EDRINGTON, the private Scottish group, that owns and makes whiskies like Famous Grouse, Macallan and Highland Park saw sales turnover rise 3% to £607m...
Glayva

Glam Glayva

WHISKY liqueur Glayva has a new-look embossed bottle, desgined to highlight the flavours present in the drink. The label has been modernised and the closure...
Glenfiddich, whisky,

Master of its own destiny

MALT whisky brand Glenfiddich is celebrating its 126th birthday with a global advertising push that celebrates the brand’s many years of family-owned independence. The strapline,...
whisky

Global whisky sales up

SCOTCH whisky may play second fiddle to vodka in its home market but worldwide sales have been showing impressive growth. Scottish government analysis based on...
Aberlour

Soaring malt brand adds expressions

• ABERLOUR, the malt whisky whose 10-year old stormed to the highest malt whisky position in last month’s Kantar WorldPanel top 25 Scottish drinks...

When Johnnie comes marching home

LAST Christmas was a good one for spirits, with 92m individual bottles sold in the 12-week run-up as measured by Nielsen. That was a...
Grant’s

Extra ad spend for historic promo

WHISKY brand Grant’s is ramping up the promotion for its pre-Christmas Historic Newspaper give-away with an extra £250,000 spend in outdoor advertising, radio,...
Chivas Regal

A cover that’s tailor-made

JUST in time for Christmas, deluxe whisky brand, Chivas Regal, has joined up with Savile Row tailor, Patrick Grant, to launch a gift tin...
Coming home

Coming home – Diageo launches Voyager whisky

EARLY in the last century the whiskies of John Walker & Sons made their way across the world. Now the whiskies and brands in the...