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Sunday, April 5, 2020
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Tag: Sprite

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A big campaign for the beautiful game

CCEP launches on-pack football promotion .

The price of confidence – PMP’s

IT seems hard to imagine but there was a time when price-marked packs were few and far between in c-stores. In the days before...

Food matching – Soft drinks for nights-in

SOCIAL occasions with friends and family provide the perfect opportunity for retailers to drive extra sales of food and drink meant for sharing, such...
CCE has swapped some of the sugar in regular Sprite for stevia, reducing the calorie load by 30%. The new packaging carries the messages: “Now most refreshing taste ever” and “30% less sugar”.

Sprite light – Calories reduced

CCE has swapped some of the sugar in regular Sprite for stevia, reducing the calorie load by 30%. The new packaging carries the messages:...
COCA-COLA is going head-to-head with health campaigners who blame fizzy drinks for weight problems by repositioning itself as “part of the solution to the global problem of obesity”.

Coke ‘part of the solution’ – Calorie counting

COCA-COLA is going head-to-head with health campaigners who blame fizzy drinks for weight problems by repositioning itself as “part of the solution to the...

Soft drinks giant launches 2013 PMP drive

CCE has started the year with a price-marking push covering many of its biggest brands: Coke, Fanta, Sprite, Dr Pepper, Powerade, Oasis and Ocean...