Tag: Perfetti Van Melle
Halloween is big business for confectionery, and Perfetti Van Melle reckons it’s well-equipped to capitalise on this year’s spooky celebration.
Perfetti Van Melle provides IRI data on the UK sugar confectionery market which is worth £1.3bn annually.
If you want to thrive in retail then its crucial to keep an eye on trends – particularly when it comes to the big hitting categories like confectionery.
Backing bagged confectionery makes serious sense for convenience stores
A NEW Mentos format will roll out this month as brand owner Perfetti van Melle (PVM) looks to attract on-the-go shoppers.
Bagged confectionery has been an undeniable success story, with bags growing by £12m in the last year .
Perfetti Van Melle says it is crucial to offer a range of reduced sugar options .
PVM expects to see sugar free shine in the year ahead
PERFETTI Van Melle has launched what it claims is the first ever extra strong menthol power mint
Sugar sales strong despite pressure
Mentos has brought back its range of limited edition ‘Say Hello’ sweets in a bid to get shoppers talking about the brand, and to each other .
OFFERING as wide a range of products as possible is the best way to make a success of Halloween, according to the owner of Fruittella and Chupa Chups .
Confectionery can shine without sugar
Larger formats and sugar free are soaring