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Friday, April 3, 2020
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Tag: Mini Babybel

Baby Bells

Cheese sales to hit the net at Euro 2020

IN a bid to repeat its success at the last European nations football tournament, Mini Babybel will be kicking off the summer with a marketing campaign built around Euro 2020.

Mini Babybel has big heart

Bel UK has released limited-edition Comic Relief packs of Mini Babybel that donate 5p to Comic Relief for every one sold .

Christmas nets

MINI Babybel has produced a seasonal six-pack. Each individual cheese has its own wintery wrapper featuring characters like an ice-skater. Head of insight and planning...

Cheesy frights in the bag

CHEESE brand Mini Babybel has caught some spooky characters in its nets for this year’s Halloween frightfest. Individual mini cheeses will be dressed up as...
Mini Babybel

Baby cheeses aim for the back of the net

SNACK cheese brand kicks off its activity for the forthcoming summer of sport this month with the ‘Celebrate every goal’ campaign on its Mini...

Fright night turns sweet

IT might be kids’ stuff to some but the annual ghosts and ghouls festival of Halloween has become one of the most important seasonal...

Cheese stays healthy and strong

THE cheese market is in good health, according to Stephen Gregory, head of category management at Bel UK. But PMPs, depth of range, cross-merchandising...