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Sunday, April 5, 2020
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Tag: Comfort

Comfort and joy

Comfort and joy – Unilever launch Exhilarations

LAST month Unilever launched a new limited edition pack design for its Comfort Exhilarations Vanilla & Gold Iris product in time for the festive...
Comfort has added “odour defence technology” to make sure that the scent of laundry is the correct one. Cif has added wipes to its Easy Lift range of household cleaning products. Easy – owned by Jeyes – targets shoppers on a budget with a competitively priced range of cleaning basics.

Clean growth – Convenience store development for scented categories

It’s all about merchandising ... and fragrance, as household cleaning products adopt ever-more exotic smells to attract scent-sensitive customers WITH consumers more inclined than before...