Wednesday, October 23, 2019
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Red Bull price marked packs

PMPs pushing energy higher

Red Bull show that PMPs are driving growth by 6% in the UK, delivering value for retailers as they face rising costs
Lucozade Energy Watermelon & Strawberry Cooler

Lucozade Ribena Suntory Encouraging NPD trial

Lucozade Ribena Suntory has expanded its price-marked range by offering its latest Lucozade Energy NPD in PMP format
red-bull-sales-soaring

Red Bull is racing in Scotland

Red Bull has long claimed it ‘gives you wings’, and the energy drink brand is definitely soaring in the UK at the moment .
no-sugar-energy-drinks

Growth of low sugar drinks outpacing the market

Growth of low sugar drinks outpacing the market, according to major energy brands
energy-drinks-steady-sales

Energy drinks are on the up in convenience

C-stores get more
carabao-john-luck

Low sugar will widen appeal

According to Carabao, there are plenty of customers out there that energy drinks firms could do more to appeal to
Ocean spray cranberry

Juice bears fruit in convenience

One piece of health advice that just about everyone knows is the importance of getting your five-a-day – even if some are better at sticking to it than others.
sparkling flavoured low and no sugar drinks

Water can win in convenience

Whatever the ailment, it’s likely that among everything else a GP may prescribe, drinking plenty of water will form part of the cure.
Radnor water cans

It’s ‘can do’ at Radnor

Radnor Hills has unveiled a canny new piece of NPD for its water brand.
plastic bottle on the beach

Free the planet

Plastic has been a part of consumers’ lives since the 1950s and while this versatile material has provided plenty of benefits to society, the last six decades of poor waste management have been disastrous for the environment.
Highland Spring Campaign

Spending big on sparkling

Highland Spring has announced its biggest ever investment in sparkling water. The Perthshire-based producer plans to invest £1m in sparkling water, including a new ‘Remarkabubble’ campaign.
franklin-and-sons-new-flavours

A canny move for Franklin

In a bid to meet the demands of shoppers looking for refreshment on the go, Franklin & Sons has launched a new can format .
Barrs Irn Bru

Soft and Scottish

SCOTTISH shoppers love local and they’re loyal to the brands from home. That’s the view of Adrian Troy, marketing director at AG Barr.
shloer-new-packaging

Big spending on soft drinks

SHS Drinks announces seven-figure investment in new Shloer campaign .

Unit growth is crucial for the future

The soft drinks category enjoyed value sales growth in 2018, helped along by a hot summer and – more unusually – the implementation of a new tax on high sugar soft drinks .
premium-soft-drinks-rise

Alcohol decline is fine for soft

Changing consumption habits, particularly among young adults, could fuel premium soft drink demand .

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