The impulsive outdoors
Lighter flavour drinks sales rise during warm summer months says RTD brand owner
As consumers take the party outside, impulse purchases rise, according to Global Brands.
To...
Orangina ‘reinvented’ in brand shake-up
ORANGINA has been given a new identity in a bid to reach new target consumers.
Brand owner Lucozade Ribena Suntory said the new look is...
Kiwi cider heads fourth
World cider brand Old Mout has added a fourth flavour.
Pomegranate & Strawberry joins Summer Berries, Passionfruit & Apple and Kiwi & Lime in the...
Water proves summer star
Give the clear stuff space to sell says Scottish soft drinks giant
SUMMER is a key sales period for water and last year it was...
Liquid route to seasonal sales
As families all over Scotland prepare for their summer breaks it’s time to find out what the country’s beer, wines, spirits and soft drinks...
A cool taste of the tropics
LATEST soft drink in the Barr range is 2015 limited-edition summer special Tropicoola.
According to the company’s research 93% of consumers in a taste...
Fruit forward
LONGER days increase demand for longer drinks according to C&C Brands and, it says, demand for more exotic tastes is also at a peak...
Getting the beers in
TAKING the party outside has become a regular summer pastime for many Scots and Budweiser is hoping its special barbecue packs will put it...
Lightening up the seasonal burger
BREAD can sometimes be the overlooked ingredient of a picnic or barbecue but, obviously, every sandwich needs some form of the daily essential.
With mainstream...
Be ready to react
RETAILERS should be thinking about their mix of fresh and chilled products ahead of the barbecue season, according to Bestway Batleys.
And it says it...
Ready to cook
MOY Park’s new barbecue range of chicken products for summer 2015 – The Good Kitchen BBQ range – includes Sweet Chilli Chicken Thighs and...
Sauces turn up the heat
Summers are getting hotter, if barbecue sauces are anything to go by. Manufacturers are turning the heat up in the battle of the barbie bottles....
New flavours new look
Carlsberg plans major spending on its expanding cider brand
A year of growth has encouraged Carlsberg to spend £7m marketing its Somersby cider range.
Director of...
Craft jumps 45%
Seasonal sales uplift predicted by capital gin
CRAFT products and small-batch production are becoming important in many parts of the drinks industry. Edinburgh-based Spencerfield Spirit...
Bursting on to the scene
ENERGY drinks fans are looking for more flavour says Al Gunn of Boost Drinks.
And he reckons Boost’s new Cherry Burst will give independent retailers...
Adapt to summer
Soft drinks sales patterns change significantly in the warmer months says Scottish brands giant
SOFT drinks are worth £802m in Scotland and the category grew...
