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Sunday, January 17, 2021
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Mountain Dew bottles

Call of Dew-ty

Mountain Dew has struck a deal with video game giant Activision to run an on-pack Call of Duty promotion
Maryland Choc Chip and Coconut

Exclusive to convenience

Burton's Biscuit Company has expanded its Maryland range with the launch of a new PMP exclusive to the convenience channel.
McVities biscuits

Value is critical to consumers

PMPs thrive in times of uncertainty
Suntory drinks

Marking down drinks

Suntory Beverage & Food (formerly Lucozade Ribena Suntory) has reduced the price-point across a number of popular PMPs.
KP snacks range

Three more join the one pound range

KP Snacks expands its price-marked offer

Pack proclaims snacks sin free

Range revamp for Metcalfe’s packs

Staying home is big business

Brands weigh in on lockdown trends and their effects on the big night in
CCEP has reduced the price-mark on larger-format packs across its cola range.

Slashing prices

CCEP has reduced RRPs across take-home PMPs
Carabao energy drink

PMP energy rolls out

Carabao is rolling out a new price-marked can this month across its energy range
3 jager

Promotion delivered

JAGERMEISTER has expanded its partnership with Deliveroo through July.
thai chilli crisps

Snacking with some Thai flavour

INTERNATIONAL inspiration is at the heart of the latest NPD roll out from Kettle Chips.
couples eating popcorn

Adapting to a new normal

LOCKDOWN has led to some big changes in the way consumers live their lives and its ramifications are being felt across the off trade.

Consumers turn to home deliveries

ONE in eight UK adults have reported getting delivery from a restaurant or takeaway either for the first time, or more often than usual during the COVID-19 pandemic.

A big prize for football fans

MONDELEZ brands Cadbury and Maynards Bassetts will join forces this summer for the launch of a new football-focused campaign.
echo falls bottles

It’s time for premium wine

BEER, wine and spirits are experiencing value sales growth at present as consumers treat themselves to quality tipples.
oranges & eden mill cans

Cocktails in the living room

WITH consumers confined to their homes, the big night in is booming. From digital pub quizzes to box set binges, Scottish shoppers have turned Friday night into a living room occasion.