Scottish Grocer & Convenience Retailer

Vodka

Glen’s is on tour

Vodka brand hits the festival circuit SCOTTISH vodka brand Glen’s has been getting into the festival spirit this summer as part of a major sponsorship …

A proud promotional film

SWEDISH vodka brand Absolut joined in celebrations for Pride in the UK with the launch of a new film to coincide with the release of its latest limited-edition …

A smart range will get results

Roust offers retailers spirited advice VODKA is still a major player in the convenience sector despite recent dips in sales, according to European drinks …

Cocktail on the collar

A new collar competition is being launched for Glen’s vodka. Glen’s City Cocktails will offer consumers a simple Glen’s cocktail recipe as well as a …

New flavour is in the pink

DIAGEO Reserve has unveiled a new flavour of its vodka Cîroc. Cîroc Pink Grapefruit has been introduced and backed by three recommended serves, ‘Cîroc Sea …

Craft inspires new trends

CRAFT products and small-batch production are becoming important in many parts of the drinks industry. After  aiding growth in the gin category in the last …

Glens premium faces west

2015 is the first Christmas for Glen’s Platinum Vodka the premium stablemate to Scottish take-home’s most valuable Scottish alcohol brand, and the UK’s …

Pure and simple

Scotland’s off-trade vodka market still dominated by the big two 2015 is shaping up to be a good year for vodka in Scotland after a 2014 which was good …

Rainbow revolution

THE launch of the new Absolut Colours bottle celebrates the brand’s connections to the lesbian, gay, bisexual and transgender community, according to owner …

A debut with a Bong

A new arrival from the US – where it launched in 2008 – Bong Vodka is now being made available in the UK off-trade. Created from Dutch grain, the …

Spirits need to chill out to sell more

SPIRITS can benefit from a summer uplift, with customers picking up fractional-sized bottles and cocktail ingredients on their way to parties and barbecues. …

Standard support – Firm ramp up Russian promo’s

VODKA brand Russian Standard hit the screens in recent months with the latest work in its ‘Vodka as it should be’ TV advertising campaign. The campaign, …

Express service – Vodka update

HOW do you give Britain’s biggest-selling vodka a boost? Earlier this year drinks giant Diageo ensured its massive brand Smirnoff stayed full of beans when …