PMPs pushing energy higher
Red Bull show that PMPs are driving growth by 6% in the UK, delivering value for retailers as they face rising costs
Lucozade Ribena Suntory Encouraging NPD trial
Lucozade Ribena Suntory has expanded its price-marked range by offering its latest Lucozade Energy NPD in PMP format
Japanese hit sweet is here
Costcutter Supermarkets Group has introduced top-selling Japanese sweet Hi-Chew to its stores in the UK in time for Christmas following a successful trial
Burton’s Biscuits are hitting the mark
Burton’s Biscuit Company has been tapping into the demand for PMPs by offering a wide range across leading brands including Maryland Cookies and Wagon Wheels
Forum informs KP Snacks’ PMP choices
Retailer input has been informing the PMP strategy at KP Snacks. The firm has been inviting feedback from retailer members of its SnackPartners Ambassadors Forum.
Jammy Dodgers will be getting a festive makeover this Christmas
Burton’s Biscuit Company has unveiled the seasonal pack which will contain Jammy Dodgers embossed with three different festive designs
Global Brands sees value in off sales PMPs
Global Brands has grown its portfolio of PMPs in recent months to leverage the benefits of price-marked packaging
Scrumptious prize
Rugby fans could find themselves pitch side for one of the biggest rivalries in sport, thanks to a new on-pack promotion from Tennent’s Lager
Sustainability focus for frozen fish
Birds Eye has launched a new on-pack promotion to highlight its sustainable sourcing credentials
Putting Bucky on the barbie
Buckfast is now available in an entirely new format: barbecue sauce
More low cal indulgence
Low calorie cake bar brand Fibre One has a new flavour – Red Velvet
Hooch and chill
Hooch has been offering shoppers a slice of cinema magic at home as part of its ‘Movie On Us’ campaign
Beefeater goes purple
Pernod Ricard has added some more colour to the Beefeater gin range with the roll out of Beefeater Blackberry
Big prizes to be found
Budweiser has been offering shoppers the chance to win £250 or tickets to a Bud Light sponsored event through its ‘The Golden Can’ campaign
Passion for cocktails
Global Brands is getting all fired up over cocktails, with the extension of its Flare RTD brand
Euro win for coke
Coca-Cola will be the official non-alcoholic beverage sponsor for the UEFA Euro 2020 finals next summer
