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Monday, July 6, 2020
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FIZZY drink-scented air freshener is the latest brand extension from 151 Products, which licenses Tango from Britvic Soft Drinks.

Fresh fruit – Fizzy drink scents

FIZZY drink-scented air freshener is the latest brand extension from 151 Products, which licenses Tango from Britvic Soft Drinks. The motoring novelties will be available...
SINGER Eliza Doolittle has been has been named brand ambassador for Appletiser’s Sparkle On campaign.

Eliza sparkles in new Appletiser promo

SINGER Eliza Doolittle has been has been named brand ambassador for Appletiser’s Sparkle On campaign. Her image appears on the promotional cans and there’s also...
CADBURY’s Crispello, a milk chocolate-covered crispy wafer shell with a creamy filling, is now available in a 120g bag.

Bags of Crispello bitesize

CADBURY’s Crispello, a milk chocolate-covered crispy wafer shell with a creamy filling, is now available in a 120g bag. Designed for sharing or “individual indulgence”,...
BLANTYRE-based drinks company Dunns is extending its PMP range to include 500ml Currie’s Red Kola and all its 1.5l bottles.

Kola offer from Dunns drinks

BLANTYRE-based drinks company Dunns is extending its PMP range to include 500ml Currie’s Red Kola and all its 1.5l bottles. There is also a special...
FOLLOWING the success of its edible flower cake decorations – which sold nearly £1m last year – Dr Oetker is launching a range of wafer butterflies for cupcakes and sponges.

Edible deco by Dr Oetker

FOLLOWING the success of its edible flower cake decorations – which sold nearly £1m last year – Dr Oetker is launching a range of...
TWO flavours of Philadelphia-based Simply Stir cooking sauces hit the shelves next month.

Stirring stuff – Philadelphia sauces

TWO flavours of Philadelphia-based Simply Stir cooking sauces hit the shelves next month. The sauces can be used as a topping on chicken, stirred into...
Premier Foods has launched a new vanilla-flavoured pouring sauce just in time for the run-up to summer and the soft-fruit season.

Dream on – New sauce by Premier Foods

Premier Foods has launched a new vanilla-flavoured pouring sauce just in time for the run-up to summer and the soft-fruit season. Ambrosia Devon Dream contains...
FAGE, the maker of Total Greek yoghurt, has launched Fruyo, a fat-free, high-protein Greek fruit yoghurt.

Protein hit – Fage launches Fruyo

FAGE, the maker of Total Greek yogurt, has launched Fruyo, a fat-free, high-protein Greek fruit yogurt. High-protein snack and breakfast items are predicted to be...
The Müllerlight range gets a new look with a hand-written typeface and bigger pictures of ingredients.

Spring makeover to woo stylish consumer

MULLER has given its Müllerlight range a new look for spring. The revamped packaging has a handwriting-style font and larger images to illustrate the flavours....
WILLY Wonka would have been proud – Wrigley has created a sweet that changes flavour as you chew.

All change for flavour – Wrigley go Wonka

WILLY Wonka would have been proud – Wrigley has created a sweet that changes flavour as you chew. Starburst Flavour Morphs, said to have already...
Birds Eye has launched a new product for teenagers who have grown out of fish fingers, as well as three upmarket frozen stir fry meals.

Birds Eye casts net for teenagers

A new product from Birds Eye, Fish Fillet Burgers, is designed to encourage teenagers to eat more fish. Bigger than a fish finger but...
MENTOS has repackaged its Pure Fresh chewing gum in a resealable pack.

Fresh pack – Resealable Mentos packs

MENTOS has repackaged its Pure Fresh chewing gum in a resealable pack. Research showed parent company Perfetti Van Melle that customers disliked stick packs and...
CCE has swapped some of the sugar in regular Sprite for stevia, reducing the calorie load by 30%. The new packaging carries the messages: “Now most refreshing taste ever” and “30% less sugar”.

Sprite light – Calories reduced

CCE has swapped some of the sugar in regular Sprite for stevia, reducing the calorie load by 30%. The new packaging carries the messages:...
GREEN brand Ecover, has unveiled plans for the world’s first fully sustainable and recyclable plastic packaging, to be introduced in 2014.

Plastic reused – Ecover plan world’s first

GREEN brand Ecover, has unveiled plans for the world’s first fully sustainable and recyclable plastic packaging, to be introduced in 2014. The new material is...
CHOCOLATE Weetabix is now Weetabix With Chocolate as part of a relaunch designed to reinforce the brand’s healthy image.

Name change for Weetabix

CHOCOLATE Weetabix is now Weetabix With Chocolate as part of a relaunch designed to reinforce the brand’s healthy image. A £1.8m ad campaign to support...
Seabrook’s new-look packaging points to the brand’s Yorkshire heritage, while Walkers sends Gary Linker off on his tractor to source British ingredients.

Gluten-free from Yorkshire

YORKSHIRE-based snack manufacturer Seabrook has given its crisps a major revamp, underlining the brand’s regional heritage. The new-look packaging, released this month, also...