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Thursday, April 2, 2020
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Extra adds some bubble

A minty take on bubblegum is the latest flavour to join Wrigley’s Extra gum family. Launched to coincide with National Smile Month (20 May...

Wall’s aims for a sunny side up

WALL’S aims to make its thick pork sausages a barbecue must with a three-month promotion giving customers the chance to win cash by predicting...

Soup for springtime

SALMON and new potatoes, a traditional menu for a spring wedding, forms the basis for New Covent Garden Soup Co’s one-off flavour for May....

Breakfast-to-go trend on a roll

WITH Mintel finding that more than a quarter of consumers eat breakfast away from home at least once a week, Cuisine de France has...

Dove goes in search of the beauty spot

DOVE has a new marketing push, called the Beauty Spot campaign, to help women identify their favourite body parts. The £1.5m initiative includes an...

Tetley bags more TV ads

TETLEY is repeating its Blend of Both ads from earlier this year, after seeing an 40% increase in sales after the January run. A combination...

Sauce for the barbie

BARBECUE season is coming and Colmans has three new sauces to complement char-grilled chicken, sizzling sausages and other barbie food. Hot Garlic Chilli, Sweet Chilli...

New dessert moves in

FAT-FREE yogurt brand Müllerlight has developed a new range of desserts designed to capitalise on its reputation for indulgent treats that are low in...

A toast to the future

A THICKER slice of Leerdammer, custom-made for toasting, is the latest innovation from the Bel Group’s brand. Seven out of 10 UK consumers regularly...

Cheese brand spreads out

LUNCHBOX staple Dairylea has added two new flavours to its tubs of spreadable cheese. Mighty Mature and Springy Onion, both made with all natural...

Half and half and nearly square

A new rectangular wrap made with half wholegrain flour is Warburtons’ latest health-related innovation. Following the development of its Half & Half bread, and...

McVitie’s drives its minis

JAFFA Cakes and Galaxy chocolate are the latest familiar names to get the mini muffin treatment. McVitie’s has shrunk and baked the essence of...

Spirit gift packs in c-store exclusive

A gift pack of Grant’s whisky and six collectable glasses is being offered to the c-store sector. The glasses reflect the history of the...

Ruighe ready – new Skye malt

A new Skye malt, Port Ruighe, is joining the Talisker family. Enriched by double maturation in port cask wood, it combines the powerful smoky...

20 years of park life

TENNENT’S is celebrating 20 years of T in the Park with commemorative cans and packaging. The limited edition cans are available now, in packs...

First edition – Pimm’s blackberry and elderflower

PIMM’S has added blackberry and elderflower to its No 6 Vodka Cup to make a very British new fruit flavour in time for summer....