Acting on impulse
Treats still the driving force behind strong impulse sales
EVERYONE likes a treat from time to time and there’s something satisfying about an indulgent spur-of-the-moment...
A thrilling new promo
Consumers with a need for speed are in luck as Cadbury has teamed up with Merlin Entertainment for an action-packed promotion.
Bliss scores first supermarket listing
Scottish snack brand Bliss has celebrated its first supermarket listing for its Crispy Mallow Bars with appearances from its mascot across Scotland.
New looks all round for Wrigley
Serenading Starburst and sending Skittles wild, Wrigley is in revamp mode
CONFECTIONERY manufacturer Wrigley has been adding to its Starburst and Skittles ranges and pushing...
Mondelez marks Jubilee
MONDELEZ is marking the Queen’s Platinum Jubilee with two commemorative Cadbury packs.
It’s a sweet celebration
This year, Diwali falls on Sunday 27 October and Ferrero is offering bespoke point-of-sale kits for the festival of lights.
Festive fun for Tyrrells
KP Snacks has rolled out its new limited-edition Christmas packaging across its Tyrrells brand.
Stock shares
Dedicated display areas to classic Big Night In products and catch the customer’s eye
EVENING snacking in the UK is worth £5.2bn and growing and...
Works a treat
Consumer confidence is on the rise and confectionery sales are growing according to chocolate brands giant Mars.
It says that in the last six months its...
Fresh new campaign
Smint has been back on the small screen with a new advertising campaign
Two brands become one
Nostalgia sweets names join forces and aim to meet demand from sweet-toothed grown-ups
TWO of the biggest names in what brands giant Mondelez International calls...
Fruit-tella Sticks to expansion with Berries & Cherry
Global confectioner Perfetti Van Melle has expanded on the Fruit-tella Berries & Cherry variant with a new on-the-go Stick format pack.
Curious new launch
Perfetti Van Melle (PVM) brand Fruittella has expanded into the jelly category for the first time.
Being bold with Turkish Delight
UK consumers are getting increasingly adventurous in their Turkish Delight selections, according to confectionery brand Hazer Baba.
Cadbury goes big on 200 years
Mondelēz International continues to go big for Cadbury's 200th anniversary celebrations with the launch of a limited edition 360g Cadbury Dairy Milk Bar.
Factory settings
DISPLAY is crucial to confectionery sales. That’s the thinking behind Mars’s latest initiative, the Chocolate Factory, a range of POS units that is being...
