TO celebrate 25 years of Starmix, Haribo has introduced its biggest ever on-pack promotion.
Running until July, Xbox consoles, activity tickets and board games will be up for grabs and one lucky winner will land the grand prize of a 10-night stay in Florida.
Trade marketing manager, Claire James said: “We’re so pleased to be celebrating this 25-year milestone with consumers and what better way to mark the occasion than by delivering even more moments of childlike happiness.
“We want shoppers to join in the fun and look forward to seeing the excitement from those who win.”
Share size bags of Starmix, Tangfastics and Supermix will carry an on-pack flash encouraging consumers to take part.