Irish chocolate brand, Lily O’Brien’s, has added a new flavour to its share bag collection.
Crispy Butterscotch combines milk chocolate with crunchy butterscotch pieces and each resealable 110g snacking pouch contains 11 chocolate discs.
The Lily O’Brien’s Share Bag collection includes five flavours: Crispy Butterscotch, 40% Mega Milk Chocolate, 70% Dark Belgian Chocolate, Crunchy Salted Almond and Creamy Caramels with Sea Salt.
The latest launch coincides with the brand’s new Share Wisely campaign, including its first TV ad.
The campaign explores the delicious dilemma between sharing and keeping, when it comes to something as good as Lily O’Brien’s chocolate.
The Share Wisely hen party ad will be seen on Sky, All 4 and ITV.