RTDs in a mix up

MIXING up the RTD category, WKD brand owner SHS Drinks has launched a new range of canned cocktails.

The new WKD Mixed range comprises three 6% ABV cocktails in 250ml cans: Cheeky V, port, WKD Blue and lemonade flavour; Passionista, rum, WKD Passion Fruit and lemonade flavour; and Oh Schnapp, peach schnapps, WKD Berry and orange flavour.

All three cocktails are available in 12x250ml shrink-wrapped trade cases, with individual slimline cans priced at an RRP of £1.99.

Amanda Grabham of SHS Drinks said: “Our new cocktails are introducing three great flavours to the take home category in Scotland. WKD Mixed will offer shoppers additional choice in a convenient can format.”