Scottish Grocer & Convenience Retailer

Confectionery

Cadbury and the Premier League join forces

CHOCOLATE brand Cadbury, and The Premier League have come together for a three-year partnership, which kicked off from the start of the 2017/18 season.

As part of the partnership, the brand has announced an on-pack promotion which offers consumers the chance to win what it describes as ‘the ultimate football experience’.

Up for grabs are 10 personalised Premier League match day experiences for two, 50 pairs of match tickets every week, 200 Premier League replica footballs and up to 200,000 free Cadbury singles bars. The promotion kicked off last month across more than 80m packs and will run until the end of October.

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