Scottish Grocer & Convenience Retailer

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Squeeze into craft

JUICE is the word at Cracker Drinks Co as the firm rolls out its Crafted brand to UK stores.

The new range comprises four flavours: Mango & Passion Fruit; Pineapple, Coconut & Lime; Still Cloudy Lemonade; and Apple, Mint & Lime.

Chris Banks, chair of Cracker Drinks Co, said: “Independent research we had specially commissioned has shown us that more people in the UK are interested in craft juice and juice drinks than any other drinks category, including beer, wine or spirits.

“We are delighted that we have been able to respond to that interest with a range of great-tasting premium juice drinks.”

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