Scottish Grocer & Convenience Retailer

Confectionery

Traditional success

SMOOTH Butterscotch is the latest line to be added to the Millar’s range of bagged confectionery.

The addition of the new butterscotch sweets takes the full Millar range to a total of 25 SKUs, including 18 varieties of bagged sweets and seven gift lines presented in taper boxes and wedge packs.

Sunny Pahuja, managing director of brand owner Nisha Enterprises, attributed part of the success of the Millar confectionery range to sticking with traditional favourites.

“Classic flavours perform very well in the confectionery sector, and we’re delighted to add a premium-quality Smooth Butterscotch to our range.”

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