JTI Develops new app for retailers facing TPD2 changes

JTI has created a new app featuring a barcode scanner and fingerprint sign-in, shopping list, margin calculator and training modules.

JTI App launch

Launched in June, the roll-out of the new JTI Advance app is timed to support retailers ahead of TPD2 changes and provides an easy way to access vital category information and up-to-date industry and product news.

The barcode scanner allows retailers to scan all tobacco and e-cigarette products, providing them with the latest product information and retailers can directly add scanned products to their digital personal shopping list. Another added feature of the app is its fingerprint sign-in technology, which allows retailers to access the app quickly and securely.

Peter Kelleher, JTI’s digital marketing manager, said: “Not all retailers have the luxury of being able to leave the shop floor and work from an office – in fact, 45% of JTI Advance website users access the site through their phones – so we have put key functionality of the site and more on the app.

“The app, much like the website, is on hand 24/7 and complements our Your Guide Through Change initiative that sees face-to-face, digital and trade media support to help retailers through a changing tobacco legislative landscape, allowing them to get on and maximise the £15bn category.”

Retailers can download the app from the relevant app stores by searching ‘JTI Advance’ or by following the URLs below for the relevant app store.

Google Play: https://play.google.com/store/apps/details?id=com.jtiadvance.jtiapp

App Store:  https://itunes.apple.com/gb/app/jti-advance/id1112116053?mt=8