Tag: Robinsons

Robinsons poster

A fruitful campaign for summer

BRITVIC has put some big money behind Robinsons as it invites families to get involved with a major campaign for the brand.
Robinsons Vitality

Convenient pick me ups

FUNCTIONALITY serves as the key point of difference for the latest Robinsons rollout, as Britvic targets health-conscious consumers.
Robinsons blackberry and blueberry

Undiluted fruit flavour

Robinsons Ready to Drink is now available in a Blackberry & Blueberry variant.

A trio of adverts for Robinsons

Robinsons squash is returning to TV screens this summer for the first time in four years as part of a new multi-channel campaign ‘Let There Be Fruit’
Britvic green finance deal

Putting up cash for the planet

Britvic is putting its money where its mouth is when it comes to sustainability targets.
Robinsons Refresh'd

Britivic gives Refresh’d a pack revamp

Fresh look for juice bottles
Robinsons-Refresh'd

Championship prizes

VIP tickets to Wimbledon are among the prizes on offer in the latest Robinsons Refresh’d on-pack promotion

Exclusive bottle

Soft drinks giant Britvic has launched a new Robinsons flavour that is exclusive to the wholesale channel

Squash for adults

BRITVIC is aiming to bring refreshment to the nation through a new TV campaign for Robinsons with the launch of Fruit Creations.

Big push for Robinsons NPD

ROBINSONS fruit water brand Refresh’d is the subject of a £3.5m marketing campaign following its launch in spring of this year. The new campaign will...

Health is big influencer

DISCOUNTERS and c-stores are squeezing soft drinks sales in the big four supermarkets, with cola sales in the multiples falling by 1.4% in the...

Britvic’s up and down year

BRITVIC sold more than 2.1bn litres of soft drinks in the year to 27 September 2015. That was 0.9% up on the previous year...

Limited fruit fright

Apple, grapes and strawberry all go into the spooky label illustration on Robinson’s limited edition Strawbrainy Fruit Shoot. Strawberry, apple and grape are also the...

Squash brand back on TV

FAMILY fun has been put at the heart of the current Robinsons TV advertising campaign. Using the tagline “They grow up fast, play thirsty”, the...

Extending the brand appeal

Recently sour flavours have won new fans. Chewits puts a value of £135m on the chew market with sours accounting for £11.2m, an 8%...

A lovely bunch

AS consumption of coconut water continues to grow throughout the UK manufacturers are looking for new ways to meet demand for the drink. According to...