Scottish Grocer & Convenience Retailer

Young adult brands

Study up on latest flavours

RTDs are becoming increasingly popular with young adults and are now worth £225m in the off-trade, says Global Brands. The company owns a full portfolio of …

Committed to 100% growth

Going gourmet in pursuit of 2020 target MICROWAVABLE food-to-go burger brand Rustlers has reinforced its commitment to doubling sales in convenience by 2020 …

Veg options offer opportunities

Retailers looking to snap up food-to-go sales from young adult consumers would be wise to consider vegetarian options, Adelie Foods has suggested, highlighting …

Take two with tequila

BREWING giant Heineken UK has extended its range of spirit-flavoured beers with the introduction of Desperados Dos – a higher ABV beer built for late night …

Searching for an edge

Brands adapt to meet the needs of a changing youth culture YOUNG adults today are arguably one of the most diverse consumer groups imaginable. With everything …

Quick and easy keeps students happy

QUICK cook times and competitive pricing are important to 18-25 year old shoppers and Kepak says that is making its Rustlers brand the UK’s number one …

Water showing bottle

YOUNG adults have three main reasons to purchase soft drinks according to AG Barr: refreshment, served by colas, lemonades and flavoured carbonates;  demand …

New look for new drinkers

Market leader rings the changes and seeks another million RTD fans CELEBRATING its 20th birthday, WKD has taken on a new look to welcome a new generation of …

Ready to soar?

IF there’s one drinks category that could be thought of as appealing specially to young adults it’s probably ready-to-drink (RTD) products. But we can see …

Bar lessons

What do 18-30 year-olds want, in drinks and other products? We asked for the latest news, views and merchandising advice from key young adult brands. KEEP your …

Convenience holds the key

ALCOHOL isn’t the only sector that appeals to students and young workers. Soft drinks is another important category, where companies market strongly to young …

Feed the young

MORE than one in three microwave snack consumers are students or young adults reckons leading quick meal supplier Kepak Convenience Foods, owner of the …

Fruit still rising

CIDER may have begun to struggle after an impressive boom but fruit cider brand Kopparberg argues the key young adult products within cider category are fruit …

T aiming for the high note

BEER may have had major competition for the young adult wallet in recent years but it’s still by far the biggest-selling long drink and it has seen …

Create a buzz and think spirits

WITH the countdown for Christmas truly underway, convenience stores must decide which are the best drinks products to stock to make the most profits, says …

Hats off to seasonal rule breakers

RULES can be broken at Christmas. In fact, eating too many mince pies or wearing kitschy jumpers can be justified precisely because it’s Christmas according …